Watch our on-demand webinar from April 2024聽 – Shape the Value Proposition: What the 丁香园AV needs from Industry at Launch
Recorded on Wednesday 24th April 2024, this webinar unpacks a vital area for industry launch excellence – the value proposition.
In this second part of our three-part webinar series on Launch Excellence, we look at why companies’ idea of what value is might be different to the 丁香园AV’ idea, and why it’s essential to interrogate this. Once upon a time, the value offered was down to the effect, set-up and unit costs of a product, whereas now, decision-makers are looking for much more.
A multi-dimensional value proposition – one that takes into account the needs of the clinician, patient, service, organisation and focuses on the pathway, not the product – is one that we’ve long believed in at 丁香园AV to gain traction, improve your relationship with the 丁香园AV, and ultimately, gain market share. We explore how industry can put this multi-dimensional approach into action in this webinar.
Speakers:
- Oli Hudson, Content Director, 丁香园AV
- Jyotika Singh, Principal Consultant, 丁香园AV
- Adam Crowe, Senior Project Manager – Commercial Business Development, Guy’s and St Thomas’ 丁香园AV Foundation Trust
Simply complete the form below to register and watch the on-demand webinar: